Automotive Product Fields
Detailed descriptions of the attributes (fields) available for use within each of the required data feeds can be found below. Mandatory attributes are marked accordingly. Issues with the data feed processing will occur if any of the fields are missing.
It is important to provide as many recommended (optional) columns as possible. The more data a client provides about a product / car model and customer, the better we will be able to manage the reviews that we collect for the client.
Summary
Attribute | Requirement | Type | Max length |
---|---|---|---|
sku | mandatory | text | 191 |
manufacturer | mandatory | text | 40 |
model | mandatory | text | 40 |
model_variant | mandatory | text | 40 |
model_year | mandatory | integer | 4 |
image_url | mandatory | text | 2000 |
body_type | mandatory | text | 40 |
doors | mandatory | integer | 1 |
used | mandatory | boolean | 1 |
vehicle_type | mandatory | text | 40 |
fuel_type | mandatory | text | 40 |
transmission | optional | text | 40 |
engine_size_in_litres | optional | float | 6 |
model_display | optional | text | 40 |
spec_description | optional | text | 191 |
sku
Definition
Unique product identifier, or SKU.
Usage
The SKU is used to link the Product feed with Purchaser feed (customer sales data) so that our platform can identify products and services that customers purchased. This way, we can ask consumers questions relevant to their purchases in the questionnaires we email to them.
SKUs are also used for purposes of aggregation, and to ensure we can show the right reviews in the right places on your websites. Failure to provide information regarding a particular SKU in your Product feed that later appears in your Purchaser feed, will mean we're unable to collect reviews from consumers who have bought those products or services.
Constraints
- Alphanumeric
- Dashes and underscores
- No spaces or symbols
Examples
- DR26BBA1234
- 234_172
- ss-124
manufacturer
Definition
Brand/Marque/Make name of the carline
Usage
Manufacturer is used for review collection and display purposes. It is a mandatory parameter when displaying aggregated review content.
This plays a significant role in review aggregation, so it must be provided in the correct format. We may reject feeds with manufacturers we don't recognize.
Constraints
-
URL friendly
-
We accept a specific set of manufacturers only. This is continually maintained and updated when necessary. You can contact your account manager if you need more information.
Examples
- Dacia
- Ford
- Honda
model
Definition
Model range of a specific carline
Usage
Model is used for review collection and when displaying reviews by model on the website. It is a mandatory parameter when displaying aggregated review content.
This will ensure the reviews displaying on the website are aggregated from vehicles of the specified model only. This aggregation will also filter on other attributes such as manufacturer, body_type, doors and others. This plays a significant role in review aggregation, so it must be provided in the correct format. We may reject feeds with models we don't recognize.
Constraints
- Must not include manufacturer name
- Must not include variant, body type or any other parameters that are covered by other attributes in this feed spec
- We accept a specific set of models only. This is continually maintained and updated when necessary. You can contact your account manager if you need more information.
Examples
- Duster
- FIESTA
- JAZZ
- i20
- XE
model_variant
Definition
Model variant is a particular brand of vehicle sold under a marque by a manufacturer, usually within a range of models, often of different sizes or capabilities. Model variant may include main group/categories of Trim options. These are often denoted by lettering after the model name
Usage
Model variant is used for review collection and when displaying reviews by model_variant on the website. It is a mandatory parameter when displaying aggregated review content. This will ensure the reviews displaying on the website are aggregated from vehicles of the specified model_variant only.
This aggregation will also filter on other attributes such as manufacturer, model, body_type, doors and others. This plays a significant role in review aggregation, so it must be provided in the correct format. This will also be displayed as additional review detail on our reviews display solutions (alongside each review displaying in review lightbox).
Constraints
- It must not include manufacturer and/or model name
- It must not include every trim option available for the model range. If multiple options available, they should be grouped by the main aspect and more granular levels can be specified within spec_description column
Examples
- SE-L Lux Nav
- x-cite
- ST-Line Red Edition
model_year
Definition
Model year is a calendar year for when the model of a specific carline was first launched. For the specific carline this usually changes every 2-5 years
Usage
This is used for review aggregation when filtering reviews by model_year on the website, especially when separating reviews collected for new and old models. It is a mandatory parameter when displaying aggregated review content.
This will ensure the reviews displaying on the website are aggregated from vehicles of the specified model_year only. This aggregation will also filter on other attributes such as manufacturer, model, model_variant, body_type, doors and others. This can be also displayed as additional review detail on our reviews display solutions (alongside each review displaying in review lightbox).
Constraints
- Numeric, 4 digits only
- Allowed format: "YYYY"
- No break space or special characters
Examples
- 2015
- 2013
image_url
Definition
Vehicle image of the specific model range
Usage
This is used mainly in review e-mails and questionnaires, but also for the review displaying purposes (alongside individual review in the lightbox)
Constraints
- JPG or PNG
- Min size 200x200px
- No break space in URL
- URL must start with http:// or https://
Examples
body_type
Definition
Standard body type name
Usage
Vehicle body type is used to aggregate, search and populate relevant reviews on the website.
This will ensure the reviews displaying on the website are aggregated from vehicles of the specified body_type only. This aggregation will also filter on other attributes such as manufacturer, model, model_variant, doors and others
We may reject a feed if it contains a body_type we do not recognize.
Constraints
- No break space or special characters
- Allowed body types: hatchback / fastback / saloon / sedan / estate / suv / mid-size suv / compact suv / crossover / convertible / coupe / mpv / sportswagon
Examples
- hatchback
- suv
- sedan
doors
Definition
Number of doors
Usage
Number of doors is used to aggregate, search and populate relevant reviews on the website.
This will ensure the reviews displaying on the website are aggregated from vehicles of the specified number of doors only. This aggregation will also filter on other attributes such as manufacturer, model, model_variant, body_type and others
Constraints
- Numeric, max 1 digit
- No break space or special characters
Examples
- 2
- 3
- 5
used
Definition
Vehicle condition when sold.
"0" means vehicle is being sold as brand new
"1" means vehicle is being sold as second-hand / used
Usage
This is used to ensure reviews collected for new vehicles are separated from reviews collected for second-hand / used vehicles of the same manufacturer and model.
This is mainly used when displaying and filtering reviews for used vehicles (used=1) on pages for used cars on the website.
Constraints
- 1 = Used Vehicle
- 0 = New Vehicle
Examples
- 1
- 0
vehicle_type
Definition
Type of the vehicle
Usage
This is used mainly for review collection but also for review product categorisation purposes (for data reporting when distinguishing between various vehicle types)
We may reject a feed if it contains a vehicle_type we do not recognize
Constraints
- Allowed vehicle types: car / van / motorcycle / truck
Examples
- car
- van
- motorcycle
fuel_type
Definition
Fuel type is a type of motor fuel that provides power to motor vehicles
Usage
Fuel Type is used to aggregate, search and populate relevant reviews on the website.
This will ensure the reviews displaying on the website are aggregated from vehicles of the specified fuel_type only. This aggregation will also filter on other attributes such as manufacturer, model, model_variant, doors and others
We may reject a feed if it contains a fuel_type we do not recognise.
This will be also displayed as additional review detail on our reviews display solutions (alongside each review displaying in review lightbox).
Constraints
- No break space or special characters
- Allowed fuel types: petrol / diesel / hybrid / plug-in_hybrid / lpg / electric / hydrogen
Examples
- petrol
- diesel
- electric
transmission
Definition
Transmission is the mechanism by which power is transmitted from an engine to the axle in a motor vehicle
Usage
This will be displayed as additional review detail on our reviews display solutions (alongside each review displaying in review lightbox). This could also be used for displaying relevant reviews on the website on specific, very granular model pages.
This will ensure the reviews displaying on the website are aggregated from vehicles of the specified transmission only. This aggregation will also filter on other attributes such as manufacturer, model, model_variant, body_type and others. We may reject a feed if it contains a transmission we do not recognize
Constraints
- This attribute is required if displaying reviews by vehicle transmission
- No break space or special characters
- Allowed transmissions: manual / automatic / semi-automatic / electric / cvt
Examples
- manual
- automatic
- cvt
engine_size_in_litres
Definition
Engine size is a measurement of the engine capacity. The number is expressed in cubic centimeters (cc) and on engines with a capacity or displacement greater than 1,000cc (one litre) it’s usually rounded up to the nearest tenth of a litre
Usage
This will be displayed as additional review detail on our reviews display solutions (alongside each review displaying in review lightbox). This could also be used for displaying relevant reviews on the website on specific, very granular model pages.
This will ensure the reviews displaying on the website are aggregated from vehicles of the specified engine size only. This aggregation will also filter on other attributes such as manufacturer, model, model_variant, body_type and others
Constraints
- Must be in litres
- No break space or special characters
Examples
- 2.0
- 1.0
- 0.5
model_display
Definition
Model display usually consists of combination of manufacturer, model, and sometimes model variant name of the carline
Usage
Model display is used for review collection purposes only.
It is used in emails and questionnaires send to customers.
Constraints
- Should be customer facing.
- It is recommended to use a combination of manufacturer, model and model variant name, but can consists of any other name the customer wish to be used in the e-mails and questionnaires.
- If missing, the system will default to "manufacturer" and "model" values instead
Examples
- Dacia Duster Access
- KIA cee'd GT-Line
- Land Rover RANGE ROVER VOGUE
spec_description
Definition
Description of full vehicle specification
Usage
This could be used as a reference in reporting, or other Reevoo tools
Constraints
- Max length 191 characters
Examples
- Dacia Sandero 1.5 dCi Laureate 5dr
- Jaguar New XF 2.2d Luxury Auto [Keyless Entry]
- HDi 92 EGC Start & Stop
Updated over 1 year ago